Privacy Policy
Life in UK App ("we", "our", or "us") provides educational quiz content to help users prepare for the Life in the UK Test. This Privacy Policy explains how information is collected, used, and protected when you use our mobile application or website (the “Service”).
1. Information We Collect
A. Information Stored Locally
We store learning information on your device to provide the core study experience, such as:
- Quiz progress
- Scores and completed tests
- Study preferences
This data remains on your device unless you delete the app.
B. Automatically Collected Information
When you use the app, we (or our service providers) may collect limited technical information, including:
- Device type and operating system version
- App version
- Anonymous usage statistics
- Crash diagnostics and performance data
This information is used to improve stability and does not directly identify you.
C. Information You Submit to Us
If you contact us through the website, we may collect the information you choose to send, such as:
- Name
- Email address
- Support or feedback message content
We use this information to respond to your enquiry, review problems, and improve the service.
D. Advertising Data
The app may display advertisements provided by third-party ad networks (e.g., Google AdMob). Advertising partners may collect:
- Advertising Identifier (IDFA on iOS or Android Advertising ID)
- Approximate location (such as country/region)
- Interactions with ads (impressions, clicks)
We do not collect or store this advertising data ourselves; it is processed by ad providers.
2. How We Use Information
- Provide quiz and learning features
- Save your learning progress locally
- Improve app performance and user experience
- Display advertisements and measure ad performance
- Prevent fraud or misuse
3. Third-Party Services
The app may use trusted third-party services, such as:
- Advertising: Google AdSense or Google AdMob
- Analytics: Firebase Analytics
- Contact storage: Google Firebase / Firestore
- Diagnostics: Crash reporting and performance monitoring where enabled
These providers may process data under their own privacy policies. You can review their policies on their websites.
4. Advertising Choices
You can control personalized advertising via device settings:
- iOS: Settings → Privacy & Security → Tracking
- Android: Settings → Privacy → Ads
5. Data Sharing
We do not sell personal information. Limited data may be shared with advertising and analytics partners only for operating and improving the Service.
6. Children’s Privacy
The app is an educational tool and is not specifically directed to children under 13. We do not knowingly collect personal data from children.
7. Data Security
We apply reasonable safeguards to protect data, including minimal collection principles and the use of reputable third-party providers. No method of transmission or storage is 100% secure.
8. Your Rights (UK GDPR)
If you are located in the United Kingdom or EU, you may request access, correction, deletion, or restriction of processing where applicable. Contact us using the details below.
9. Data Retention
Local app data is removed when the app is uninstalled. Analytics and advertising data retention is governed by the third-party providers' retention settings and policies.
10. Changes to This Policy
We may update this policy from time to time. Updates will be posted on this page with a revised date.
11. Disclaimer
Life in UK App is an independent educational application and is not affiliated with or endorsed by the UK Government or the Home Office.